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Winning Attitude: My teams should have it but how?

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Management gurus say it, we running companies know it better… The key to our success is to come up with an idea, create winning strategy, build a winning team that can execute your strategy to success and let them execute it!     Great but HOW???!!!!   Let us break the problem down. Ideas are […]

Insight called Dashboard – VA Matrix

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Dashboards have become far more common in organizations of all sizes and in virtually all industry types. Marketers spend a significant amount of time trying to identify the “right“ metrics and communicate them effectively to internal constituents in an effort to better understand (and in some cases even justify) the relationships between marketing expenditures and […]